Ozone Labs

Agentic ad planning, powered by real data

Since launch, Ozone has always focused on engaging with buyers through their preferred transaction route. In an increasingly automated world, we see lots of opportunity for efficiency gains and simplification through initiatives like AdCP – provided they deliver the strength of audience connection and depth of audience intelligence that, when combined with great creative, delivers the results brands want.

We've used AdCP to connect AI agents directly to the audience intelligence at the heart of Ozone's platform. Paste a campaign brief in natural language, and get a media plan back — grounded in real publisher data, real audience segments, and real reach numbers.

ADVERTISINGPLANNINGACTIVATION

Get early access

Register your interest

AdCP is in active development. Sign up to get access to the test API key and be among the first agencies to try it.

What is AdCP

AI-native ad planning

No forms, no spreadsheets, no back-and-forth. Describe what you need in plain English and let the AI do the heavy lifting against Ozone's live data.

Paste a brief

Drop in a campaign brief in natural language. No forms, no templates, no mandatory fields.

AI plans the campaign

The agent interprets your brief and queries Ozone's audience data to build a media plan.

Real Ozone data

Every recommendation is grounded in real audience intelligence — not hallucinated numbers.

Iterate and refine

Ask follow-up questions, adjust parameters, and refine the plan conversationally.

See it in action

Watch the demo

See how AdCP turns a campaign brief into a data-backed media plan in under a minute.

Try it

Test with a sample brief

Paste a campaign brief below and see what AdCP returns. This demo uses sample data to show the output format.


How it works

From brief to plan in seconds

The AdCP connector bridges your AI agent and Ozone's audience intelligence platform.

Step 1

Agent receives the brief

You describe your campaign needs in natural language — target audience, budget, timing, objectives. No structured forms required.

Step 2

Connector queries Ozone

The MCP connector translates your brief into structured API calls against Ozone's audience intelligence platform.

Step 3

Ozone returns real data

Audience segments, publisher reach, affinity scores, and availability data — all from Ozone's live platform.

Step 4

Agent builds the plan

The AI synthesises the data into a coherent media plan with publisher recommendations, audience targeting, and estimated reach.